Going Green: FTC Announces Workshop on Green Guides and Packaging

Going Green: FTC Announces Workshop on Green Guides and Packaging

The Green Guides and Packaging workshop will provide a forum for the discussion of topics such as: 1) trends in packaging and the resulting environmental packaging claims; 2) packaging terms currently covered by the Green Guides and whether the perception of these terms has changed over the past decade; 3) new green packaging terms not currently addressed in the Green Guides; 4) claims based on third-party certification and consumer perception of such claims; 5) the impact of scientific and technological changes, including the use of new packaging materials and their impact on the environment; 6) the current state of substantiation for green packaging claims; and 7) the need for new or updated FTC guidance in these areas.